Holographic cat's eye, laser holographic relief, screen snowflake, colorless fluorescent blue, cobalt blue special ink
Commemorative stamps for the opening of the 24th Winter Olympic Games
At 8 p.m. on February 4,2022， the eye-catching opening ceremony of Beijing 2022 Winter Olympic Games was held in the "bird's nest" of the National Stadium
With the grand opening of the Beijing Winter Olympic Games, China Post issued a set of two commemorative stamps entitled "towards the future" and "light of hope". As soon as the stamps were unveiled, they featured simple but not simple design style, precise and atmospheric theme content, design language and printing technology with a strong sense of science and technology, It immediately won the admiration of a large number of postmen and was highly praised by all sectors of society
The stamps of "Commemoration of the opening of the 24th Winter Olympic Games" take ice and snow as the concept, and the whole set of tickets are mainly in white, silver gray and blue. The first stamp "towards the future" adopts holographic positioning hot stamping technology to highlight the silver gray tone. Through plain holographic cat's eye technology and laser holographic relief technology, it perfectly matches the spherical bulge of the stamp and the platinum relief texture of the Winter Olympic emblem, making the main image elements have a prominent sense of hierarchy and a strong sense of three-dimensional. The emblem of the Winter Olympic Games is set off by the snowflake shape, which outlines the flexibility and movement of the emblem of the Winter Olympic Games. The silver ring on the ticket map makes the stamps show the texture of platinum relief.
With the rotation of the face at different angles, it will show five rings with flowing light and color. Against the background of silver gray, it is like a crystal clear ice and snow five rings carved from the ice cube.
The second stamp is "light of hope". The shape of the main picture of the stamp perfectly explains the concept of the Winter Olympic Games: an olive branch weaves small snowflakes into a large snowflake to form a snowflake platform. It symbolizes that all countries in the world are more united and work together towards the future. Using laser holographic dynamic diffraction positioning ironing technology and four-color printing, the olive branches of the stamp are beautiful and echo with the surrounding deep winter Olympic theme blue, bright and dazzling. The small snowflakes with touch on the face adopt the screen snowflake technology for the first time. Each snowflake line forms a completely different snowflake, which lingers closely around the big snowflakes, Become a common snowflake of mankind
The cobalt blue ink used in the "light of hope" stamps has bright and pure color, very saturated color, and is simple and noble. Under the sunlight, the faint snowflakes are crystal clear, setting off the deep cobalt blue with nobility and elegance. Cobalt blue means dream and future, brightness and purity of ice and snow.
Our company (print area) was lucky to participate in the research and development of this stamp. When selecting printing ink, after selection and repeated experiments, we adopted Cobalt Blue Special ink
The cobalt blue ink of the "light of hope" stamp complements the blue displayed on the opening ceremony scroll, reflecting the ethereal and profound sense and the artistic sense of the stamp. At the same time, in order to increase the appreciation and interest, the process research and development team specially printed the slogan "together to the future" on this stamp and its English part with anti-counterfeiting ink colorless fluorescent blue. Under the purple light, the stamp elements are clearly visible.
The first cold hot holographic snowflake technology to create an ice and snow world
Considering that ice and snow are the main theme of the Winter Olympic Games, the process R & D team not only designs the process of stamp design elements, Winter Olympic emblem, Winter Olympic slogan, big snowflake, etc., but also uses high-tech process technology to endow stamp elements with the world of ice and snow.
